ZHVR Group
Zaha Hadid Architects have been a constant driver of highly specialised design solutions and technological innovations. Among these revolutionary developments the office led the early adoption and transition to a fully digitised 3D design process. This enabled the studio’s leadership in digital design coordination and production.
Since 2014 ZH VR GROUP has been working with several developers for hardware and software to adopt the emerging VR technology into the architecture and design.
In order to realise the potential of VR and the medium’s intrinsic value for bringing on an ontological shift – ZH VR Group develops VR experiences and presentation for building projects but also VR specific designs. An additional interest – and part of the mission statement is to develop Immersive Modelling Tools. ZH VR Group hold several partnerships with the XR Industry and the construction industry to develop a novel way for the designers to collaborate and design inside augmented reality.
ZHVR Group’s work focusses on three main categories, the production and proliferation of VR‐use as design tool, assisting with the implementation of VR platforms and applications for the design teams and clients; research of formal aesthetical potential of the virtual domain and specific technologies enhancing the architectural design process; Engaging with the public domain to further understanding the new domains use and function in the wider cultural aspects.